Freelancer profile translated to English.
Back to original languageAbout Axel
Struggling to generate leads? You're not alone.
Most often in B2B, companies have a too partial understanding of their target audience. Result = a poorly adapted message and difficulties in converting.
I help B2B companies accelerate their growth and I have already proven methods that can help you.
Understanding the target audience, positioning, content strategies, and lead generation are my favorite topics 🎯
If you want to boost your marketing strategy, I can help you with:
✅ Identifying and understanding your ideal customer profile (ICP)
✅ Defining and planning the content strategy (blog, white papers, webinars, case studies, emailing and newsletter, etc.)
✅ Lead generation and lead nurturing
✅ Implementing marketing automation tools
✅ Identifying and implementing relevant KPIs for your business
In short, everything you need to overflow your sales pipeline 🚀
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- PrezmanOutsourced Marketing ManagerDIGITAL AND ITMay 2022 - Today (4 years and 1 month)Definition and deployment of inbound marketing strategy:- Definition and creation of personas- Definition of content strategy- Content creation (blog posts, white papers, landing pages, emails, etc.)- Daily management of the Plezi marketing automation tool- CTA optimization- Creation of LinkedIn Ads campaigns
- ScaleziaGrowth Marketing AdvisorDIGITAL AND ITApril 2022 - Today (4 years and 1 month)Support in implementing inbound marketing strategies:- Content strategy- Website and conversion rate analysis- LinkedIn personal branding strategy- SEO strategy
- KeizaiOutsourced Marketing ManagerENERGY AND UTILITIESJune 2022 - October 2022 (4 months)Part-time CMO Support:- Marketing strategy definition- Content and inbound marketing strategy definition- Marketing and content strategy deployment- Content writing (articles, white papers, newsletters)
Reviews
B
Benjamin
SELARL INGELAERE PARTNERS AVOCATS
Reviewed on 10/14/2022
Axel is a conscientious professional and very pedagogical about the actions to be taken. High-quality work and a perfect grasp of our expectations.
Elizabeth
Aves
Reviewed on 4/7/2022
We greatly appreciated our collaboration with Axel, who helped us refine our commercial process and pipeline and set up our CRM (HubSpot).
Very professional, attentive, responsive, and accessible.
I highly recommend him!!
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Education
- Master's degree in Scientific CommunicationAix-Marseille University2013