Aurore G.

Social media management (Instagram) for a Barcelona hotel. Implementation of a social media strategy and community management.

Content planning and publishing

Management of comments and private messages

Community animation and engagement

Performance analysis and strategy adjustment

Optimization of the brand's presence on Instagram.

I am a content creator and UGC specialist in the travel, hospitality, and experiences sectors. I help brands, hotels, and destinations communicate authentically through vertical, visual, and emotional content that fosters a sincere connection with their audience.

I create high-quality, conversion-focused UGC content, including:

Testimonial or immersive experience-style vertical videos

Reels/TikToks with storytelling

Lifestyle and product photography

Content for ads, websites, and social media

Informative practical guides and micro-reviews

My style combines accessible storytelling, minimalist aesthetics, and a pragmatic approach to help brands build trust and highlight the true value of their products or services.

I work on both one-off campaigns and monthly content, always prioritizing authenticity, audience understanding, and brand objectives.

I am a travel content creator and founder of Viajar a la Aurora, a project dedicated to inspiring travelers with useful information, authentic stories, and lived experiences. My work combines practical guides, sincere recommendations, and emotionally resonant narratives for my audience.

I create content on Instagram, YouTube, and my blog, where I share itineraries, tips, destination reviews, cultural and gastronomic discoveries, and reflections on more responsible and connected travel. My community primarily consists of Spanish and Latin American travelers, particularly from Mexico and Argentina.

I collaborate with tourism brands, hotels, experience providers, and destinations that wish to communicate naturally and accessibly, always creating content aligned with my values: usefulness, authenticity, and trust. I also develop my own projects, such as thematic series, interviews, and educational content on tourism.

My goal is to build a curious and informed community and create content that provides real added value to travel enthusiasts.