About Aurélia
Areas of Intervention
- End-to-end marketing project management
- Transverse coordination (marketing, product, tech, agencies, service providers)
- Structuring workflows, schedules, deliverables, and priorities
- Operational monitoring and reporting
- Scoping for showcase or e-commerce websites
- Editorial, UX, and technical coordination
- Content integration and structuring in CMS / no-code tools
- Launch and continuous optimization
- SEO content structuring (pages, articles, facets, files)
- Semantic optimization and content organization
- Content production coordination
- Performance monitoring and continuous improvement
My Approach
- Structured and delivery-oriented
- Data-driven, with attention to content quality and reliability
- Collaborative, in close liaison with business and technical teams
- Pragmatic, adapted to field constraints
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- Communauté événementielle dédiée aux femmesEvent Project Manager | Partnerships, Communities & ExperiencesApril 2026 - Today (2 months)Development of immersive experiences and events around well-being, sports, and female empowerment.Partnership management, negotiation with brands and service providers, operational coordination, and structuring of a network of local stakeholders across several regions.
- CARREFOUR Services
On Malt
ConsultantRETAIL (LARGE RETAILERS)September 2025 - September 2025Bordeaux, FranceCarrefour Services Presentation Creation- Internal/external support with key data consolidated from the data team
Creation of a Presentation on Loyalty Strategy- Key figures from the data team
- Highlighting loyalty offers and strategic plan projection
- Benchmark
B2B Website Evolution:- Handling and monitoring website evolution requests
- Creation of an editorial guide
- CARREFOUR Services
On Malt
Digital Project ManagerE-COMMERCEMay 2025 - July 2025 (2 months)Bordeaux, FranceSector: B2B / Distribution / Retail**Project**: Steering the production of key pages for the redesign of a B2B website for stores.**Missions**: Editorial, UX, and technical coordination for the launch of strategic content, in liaison with management, Business Unit (BU) managers, and an external provider.3 sub-projects:- Summary Page: Creation from scratch (brief, provider coordination, launch)
- "Services" Pages (46): coordination of BU managers, data collection, writing, iconography, integration, proofreading.
- "Contact" Page (optimized existing brief): Optimization and UX improvement of the user journey and integration monitoring.
**Tools**: Google Suite, Trello, Miro, CMSResults / Deliverables:Website launchClarified customer journey, harmonized content, optimized UXSmooth multi-stakeholder coordination and deadlines met
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Education
- Digital Marketing and Online Advertising Manager Certification, Digital MarketingOreegami Academy2022Certification Responsable Marketing Digital et Publicité en ligne , Marketing Digital
- Master's degree, Marketing and Communication for Large ConsumptionESCE2015Master's degree, Marketing et Communication Grande Consommation
Certifications
- The Fundamentals of Digital MarketingGoogle Digital Garage2022
- Google Ads Search CertificationGoogle2022