About Anissa
Fractional COO | Strategic & Operational Growth & Partnerships | Hospitality • Events • AI
- Commercial structuring & go-to-market
- Targeted B2B acquisition (LinkedIn, emailing, prospecting)
- Lead generation and qualification
- Opening strategic accounts
- Development of high-value partnerships
- Negotiation & closing
- Development of business ecosystems
- Results-oriented and focused on sustainable growth
- Strategic vision and strong execution
- Quick access to the right contacts
- Concrete and rapidly actionable steps
- Creation of qualified business connections
- Commercial launch or relaunch
- Commercial structuring
- B2B client acquisition
- Opening new markets
- Development of strategic partnerships
- Growth acceleration
English
Fluent
French
Native or bilingual
Italian
Fluent
Arabic
Native or bilingual
Experience
- FetchefBusiness & Growth Director (Partnerships & Events) - COOE-COMMERCEFebruary 2025 - Today (1 year and 4 months)FrancePresent since the commercial launch of Fetchef in 2020, created by Olivier Sibuet, I support its development by activating strategic partnerships and growth levers within the gourmet and prestigious, solidarity-focused events ecosystem.• Strategic networking between chefs, partners, and institutions• Structuring a partner ecosystem (communication, PR, service providers)
- En Voiture SimoneBusiness Developer & Strategic PartnershipsTRANSPORTATIONOctober 2023 - February 2025 (1 year and 4 months)Paris, FranceAt EVS, I contributed to developing new growth levers by structuring strategic partnerships around a key objective: facilitating access to driver's licenses to promote young people's professional integration. At the request of the Partnerships Director, Julien Chamboeuf, my role involved identifying and testing new market segments, while developing collaborations with public institutions, local missions, territorial authorities, and corporate partners. In this context, I participated in the design and deployment of training and support programs integrating the driver's license as a tool for professional integration.• Testing and development of new market segments around driver's license training• Creation of training programs and initiatives to facilitate access to the driver's license for young people• Leading workshops and training sessions for young audiences to raise awareness of mobility and employability issues• Developing partnerships with public institutions, local missions, and territorial authorities• Establishing collaborations with companies and partners of EVS local missions to support their recruitment needs• Strategic networking between institutions, companies, and local missionsThese actions have positioned En Voiture Simone as a committed player, close to the ground and attentive to market needs, particularly among young people facing difficulties. The driver's license has thus been valued as a concrete lever for accessing employment, contributing to generating over €1 million in revenue in 18 months.
- inektoSales DirectorDIGITAL AND ITSeptember 2022 - February 2023 (5 months)Paris, FranceDefine and deploy the sales strategyStructure and manage the sales pipelineIdentify and open new strategic accountsDevelop high-value partnershipsManage the complete sales cycle (prospecting, negotiation, closing)Implement processes and tools to scale the businessEnsure regular, performance-oriented reporting
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Education
- Master's Degree in Innovative Project Entrepreneurship - Conference of Grandes Ecoles (BAC+6)Le CELSA - LA SORBONNE2023Développement de projets innovants et d'excellence
- MASTER 1 AND 2 SALES AND MARKETING STRATEGYICSV- CNAM DE PARIS2002