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Amy MeginnesAM

Amy Meginnes

Strategist and Facilitator

€1,077/day
Chicago, US
15+ years

Average response time: 1 hour

About Amy

I help organizations move forward with clarity, confidence, and a strategy that actually sticks.

With over 15 years of experience in strategic facilitation, human-centered design, and strategic planning, I partner with leadership teams and innovation groups to turn complex challenges into actionable roadmaps. Whether you're launching something new, navigating change, or trying to align a room full of strong opinions, I bring the structure, energy, and empathy to make it happen.

What sets me apart is my ability to connect with people at every level, from C-suite executives to customers and frontline users. I synthesize what I hear into strategies that address real, underlying needs. I don't just facilitate a conversation; I help you walk away with something you can use.

My work spans workshop design and facilitation, innovation roadmaps, user research, stakeholder alignment, and strategic planning across technology, life sciences, healthcare, retail, CPG, and nonprofits. Recent engagements include a 10-year innovation roadmap for a $1B CPG brand, seed-funding strategy for an early-stage SaaS startup, and a 5-year strategic plan for a newly launched foundation.

If you're looking for a strategic thought partner and facilitator who can help your team think bigger, align faster, and deliver results, let's talk.
  • English

    Native or bilingual

Can work on-site
Chicago (up to 50km)

Experience

  • Serviceberry LLC
    Strategist and Facilitator
    January 2019 - Today (7 years and 5 months)
    Chicago, IL, USA
    Empowering organizations to reach their potential, with particular focus on utilizing human-centered design to inform strategy from user listening to implementation for both digital and tactile products and experiences. Example projects:
    - Developed a 10-year innovation and sustainability roadmap for a $1B food CPG brand to investigate point-of-sale, marketing and product opportunities, including performing consumer research, brand elasticity, product ideation, focus groups, prototyping, and testing
    - Strategy lead for an early-stage SaaS start-up, conducting market research, understanding consumer and investor priorities, clarifying messaging, and value propositions that ultimately lead to the organization securing seed funding
    - Built a strategic plan for a new foundation, conducting user focus groups, board and key stakeholder interviews, market research and developing a new mission and vision to guide a 5-year roadmap and implementation plan
    - Designed and led over 30 strategy, innovation, and ideation workshops across industries varying from intimate executive leader forums to conference settings with over 200 participants
    Strategic planning Innovation Management Corporate Strategy User Research Workshop Design & Facilitation
  • Pangea Educational Development
    Executive Board Chair
    EDUCATION AND E-LEARNING
    January 2012 - Today (14 years and 5 months)
    Education NGO addressing the world literacy crisis by increasing access to culturally relevant children's learning materials, improving quality of instruction, and leveraging technology to reach last mile and refugee learners. Since 2020, the organization's revenue has grown 3x and our impact has been recognized by M IT Solv, UNESCO, and The Pope.
  • Slalom Consulting
    Senior Consultant, Experience Design Leader, Facilitator
    January 2014 - January 2019 (5 years)
    Chicago, IL, USA
    Strategy and experience design leader across industries; focus areas included human-centered design, research, leadership development, communications, project management, workshop design and facilitation. Example projects:
    - Directed human-centered design efforts for IT roadmap creation for the country's largest food-based non-profit, including conducting user research, managing executive engagement, and facilitating multiple day-long workshops
    - Strategy lead for sales and onboarding redesign and implementation for a Fortune 500 food distribution company
    - Led the redesign and implementation of a new employee experience strategy for 9,000 employees, including conducting over 50 interviews, completing external research, and leading executive workshops to prioritize engagement strategies

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Education

  • B.B.A.
    The University of Iowa
    B.B.A.
  • Certificate in Public Interest Design
    Archeworks
    2017
    Certificate in Public Interest Design

Skill set

Categories