Freelancer profile translated to English.
Back to original languageAbout Álvaro
I like challenges and well-done jobs, I am a restless and involved person with projects. I tend to rely on results and seek the best performance.
Through my experience and analytical profile, I can help you improve your business's digital image, position your brand in the reference sector, and increase the conversion of your potential clients, which is fundamental for a business today.
In over 10 years dedicated to the online world, I have specialized in web development in:
- Wordpress, carrying out all types of projects (Ecommerce, Events, Corporate, Booking/Reservations, Niches, etc.)
- Organic positioning, understanding user search intentions to offer them what they are looking for (your brand or company) generating opportunities.
- Automations: understanding project needs to find the best automated solution, whether to generate business or improve task flows.
I am a person who enjoys mountains and sports, which is why I am also a ski and snow sports instructor, my other passion. I like to be transparent and have things clear.
You know what Confucius said? "Choose a job you love and you will never have to work a day in your life." Well, that's what happens to me.
English
Fluent
Spanish
Native or bilingual
Can work on-site
Madrid (up to 50km), Alicante (up to 10km)
Experience
- Dos Grados
On Malt
Troubleshooting on a WordPress websiteSeptember 2025 - September 2025Technical intervention on a corporate website developed in DIVI, focused on correcting visual and design errors caused by plugin updates. The work included:- General website review to detect and correct issues.
- Adjustment of misaligned and broken elements according to client instructions.
- Review and correction of translations with WPML, ensuring faithful reproduction of the design and visual structure across languages.
The result was a stable, correctly aligned, and coherent site in all its language versions. - Zaleos SLWebsite adjustments and optimizationJune 2025 - June 2025In this project, I addressed key improvements to enhance the client's website functionality, performance, and presentation:
- Responsive improvement of the header, adapting its display to mobile devices and tablets for a fluid user experience on any screen.
- Review and correction of the contact form, ensuring its correct operation and improving lead capture.
- Incorporation of a client logo section, enhancing social proof and brand credibility.
- Audit and optimization of the WordPress core, including review of active plugins and themes, as well as removal of obsolete content (posts/pages).
- Basic SEO configuration, implementing sitemaps, robots.txt file, and essential meta tags for better indexing and search engine visibility.
- NeterisRedesign of corporate website in WordPressTELECOMMUNICATIONSSeptember 2022 - June 2023 (10 months)The redesign of Neteris's website, a prominent technology consultancy, represented much more than a mere visual update. It faced the challenge of reflecting the company's scale and avant-garde nature in cyberspace, ensuring the site not only spoke of technology but also embodied it in every corner. With a custom and meticulously crafted design, the aim was to evoke Neteris's core values, such as innovation and future vision, implementing the latest trends and technologies in web development.Intuitive navigation was a priority, ensuring users had a fluid and accessible experience, allowing them to find the information they were looking for without hassle. Every detail, from the color palette to the animations, was selected to convey the brand's essence and its commitment to technological advancement.
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Education
- Advanced SEO MasterWebpositer Academy2022Con esta formación he podido potenciar mis habilidades en optimización de motores de búsqueda, aprender técnicas avanzadas que me permiten mejorar el rendimiento y visibilidad de un proyecto web.
- Master in Economic and Financial ManagementIMF School Business2018Conseguir el mayor beneficio para la empresa, aprendiendo a obtener la máxima eficacia en la dirección financiera y contable de la compañía, mediante la contabilidad y registro de datos para su posterior análisis.
Certifications
- Digital MarketingIAB Spain2014
- Web Development CourseUdemy2020