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Alisa BalabekianAB

Alisa Balabekian

SMM & Content Specialist

€312/day
Paris, FR
3-7 years

Average response time: 1 hour

About Alisa

7+ years of experience in SMM and copywriting developing and executing campaigns that have driven significant results. Proven track record of boosting engagement, increasing brand awareness and development of a network of partnerships.

Reputation for writing copy in Russian and English for social media, website content, blogs, and advertising material. Strong focus on strengthening connections within the community through the introduction of detailed tone of voice and unique collaborations.
  • Russian

    Native or bilingual

  • French

    Basic

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • MY BRIDGE
    Partnership Manager & Editor
    May 2024 - Today (2 years)
    • Developed and implemented a collaboration strategy with media partners on a non-commercial basis, creating a network of brand ambassadors;
    • Supervised social media as a manager and content editor, built an efficient work flow, and achieved results in +1200% user engagement on the main platforms of the brand - Instagram, Telegram, and YouTube;
    • Conducted interviews and live broadcasts with experts in the fields of emigration law, psychology and logistics, achieving a 50% increase in views.
    Head of Content Distribution
    Content marketing
  • School of Civic Education
    Content Distribution Manager
    November 2023 - May 2024 (7 months)
    • Developed, implemented, and tracked an effective social media strategy resulting in a 73% increase in engagement;
    • Launched a series of effective advertising campaigns to promote content on YouTube and achieved a 331% increase in views within a minimum
    budget;
    • Maintained an editorial calendar of content for all social media channels to ensure timely and relevant posting.
  • Yandex Practicum Skillbox Media Nimax Agency
    Copywriter
    January 2018 - January 2024 (6 years)
    • Developed content for the EdTech project by conducting interviews with case heroes, choosing narratives for highlighting stories & brand value, managing user requests, writing long reads for the company's blog, and adapting them for social media.
    • Pitched & implemented a detailed content plan for a finance & lifestyle project by searching experts and conducting interviews with them, indicating sources, and writing texts under SEO requirements to meet the company's keywords & business goals.

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Education

  • Bachelor’s degree
    Russian State Institute of Performing Arts
    2019
    Theatre Studies, Art history, Art management

Skill set

Categories