Alice Perchaud

🎯 SEO PROJECT MANAGEMENT | +60 PROJECTS SUPPORTED

Specializing in SEO project management for large-scale projects (€30K - €100K), I support companies in their organic acquisition strategy. My goal: to align it perfectly with defined marketing and commercial objectives.

💼 FLAGSHIP PROJECT

SEO redesign project management for a major cloud computing player

Duration: 8 months | Budget: confidential

Results:

+79%organic traffic

+108%keywords ranked

x3keywords in Google Top 3

🎯 MY APPROACH

• Cross-functional coordination of project teams (Tech, UX, Content, external)

• Strategic and educational support for decision-makers

• Regular progress updates to ensure stakeholder alignment

• Preferred tools: SEMrush, Screaming Frog, Botify, Majestic, RocketLinks, GSC

📝 SEMANTIC EXPERTISE

• In-depth semantic analysis

• SEO funnel construction and keyword clustering

• Site structure optimization

• Supervision of optimized content production

• SEO tag optimization

🛠️ TECHNICAL EXPERTISE

• Project management on major CMS: WordPress, PrestaShop, Shopify, Drupal...

• Management of technical aspects: Core Web Vitals, crawl, indexing

• SEO migration plan

• Pre and post-production crawl

• Microdata optimization

🔗 NETLINKING EXPERTISE

• Link profile audit

• Development and monitoring of netlinking campaigns

• Internal linking optimization

🤖 GSE & AI VISIBILITY

• Optimization for generative search engines (Perplexity, SearchGPT)

• Content structuring for better AI understanding

• Multi-engine optimization via Bing Webmaster Tools

• Prompt writing and optimization

• Continuous monitoring

🤝 THEY TRUSTED ME

Western Union, Allibert, Suez, BNP REIM, FDJ, Gravotech, Michelin, bioMérieux, Geopost, EPC Groupe, Itelis...

Need an informed opinion on your project? Contact me 📩