Freelancer profile translated to English.

Description

Passionate about products and services with a positive impact, I have chosen to dedicate my energy and skills to organizations that positively transform the world:

Responsible companies,
Impact startups,
Public services seeking renewal,
NGOs and non-profit associations.

I offer them:

+10 years of experience
+100 missions completed

Whether to establish a strategy or execute it, both are possible: operational anchoring is vital for me, it's the certainty of advising realistic and efficient strategies.

MY NATIVE EXPERTISE

Organizational Strategy

Business Model
Business Plan
Strategic Analysis

Strategic Marketing

Market Research
Competitive Analysis
Segmentation, Targeting, Positioning
Marketing Mix
Global Communication Strategy

Digital Communication

Website Creation
SEO, SEA
Social Media
Digital Advertising
E-influence
E-reputation
Email Marketing
CRM & Automation
Growth Hacking
Data Analysis
Generative AI

Innovation

Innovation Process
Strategic Innovation
Innovation Design

EXTENDED DIRECTION (what I can coordinate / co-produce with other experts)

Global Communication

Event Communication
Media Communication
Direct Communication
Field Communication
Internal Communication
Public Relations
Marketing Activation

Branding

Brand Platform & Architecture
Verbal Identity
Visual Identity

Design & Content

Art Direction
Copywriting
Graphic Design - Illustration
Motion Design
Photos - Videos
UX / UI Design

Tech'

Full-stack Development
No-code
API
AI

HOW TO WORK TOGETHER?

Fixed-fee or commission-based services
Part-time CMO
Equity partnership

I don't work for positive impact organizations: I commit with them. Their mission becomes mine✊

# To learn more: alexis-ribiere.fr

Languages

English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Lyon (up to 50km), Paris (up to 50km), Bordeaux (up to 50km), Marseille (up to 50km), Clermont-Ferrand (up to 50km)

Lamarck
Strategic Planner and Communication Agency Project Manager
DIGITAL AND IT
March 2022 - March 2026 (3 years and 11 months)
Clermont-Ferrand, France
Clients supported (non-exhaustive list) 👇

SNF Agriculture(multinational in water chemistry)
Purpose: preserve the natural and scarce resource of drinking water.
Mission: consulting & website

Clermont Auvergne Métropole(local authority)
Purpose: offer the best services to residents and promote the region.
Mission: advertising campaign

Invers(pet food startup)
Purpose: insect-based animal nutrition.
Mission: e-commerce

Imerys Lithium - EMILI(multinational mining company)
Purpose: extract lithium in the most ecological way possible.
Mission: website & content production

Les Auvergnats(media)
Purpose: enhance the image of Auvergne and develop its attractiveness.
Mission: social media and social ads

Avignon - Culture 2025(public event)
Purpose: a historic cultural program for the whole year 2025.
Mission: website

Eco-Ethanol(cleantech startup)
Purpose: convert thermal vehicles to bioethanol.
Mission: communication and acquisition strategy

Relais d'Or Miko(food logistics company network)
Purpose: offer restaurateurs the best ordering and product delivery service.
Mission: email marketing strategy & deployment

Inovie(group of medical laboratories)
Mission: website and SEO
Project Management Webmarketing Strategy Communication Strategy
Arcade For Good
Co-founder
September 2019 - February 2022 (2 years and 5 months)
Lyon, France
Arcade For Good is a startup with the mission to reinvent donations to charities through arcade games. Based on the observation that one in two people play video games every day, the startup offers solutions combining gaming and generosity. The goal is to modernize and make the act of donating more attractive to citizens, and thus more effectively support charities that address major societal emergencies.

🐓 French Tech Tremplin laureate startup

Missions:
Innovation Design
Project Engineering
Business Plan & Funding
MVP, Test & Product-Market Fit Iteration
Business Development
Team Management (5-10 people)
Growth Model Structuring
Clermont Auvergne Pépite
Student Entrepreneurship Support Officer
CONSULTING AND AUDITS
January 2020 - January 2021 (1 year)
Clermont-Ferrand, France
Clermont Auvergne Pépite (Pépite France network) is a public service that aims to raise student awareness of entrepreneurship and support them in their projects if necessary.

My missions:
Design of entrepreneurship awareness programs for doctoral students (learning objectives, program implementation, communication plan, partnership management, financial and legal aspects)
Establishment and management of partnerships with the research ecosystem (laboratories, doctoral schools, funders, associations, researchers, ...) to create bridges with the entrepreneurship ecosystem
Implementation of communication actions (creation of written and audiovisual content, emailing, social media, ...)
Contribution to the national "doctor-entrepreneur" strategy of the Pépite France network (and coordination of the subject at the regional level in Auvergne Rhône Alpes)
Support for doctoral entrepreneurs in their business projects, particularly on Business Model, Business Plan & Funding, Innovation Management, Marketing & Sales Strategy.

Check out Alexis's experience

Mickael

Puls Impact

Reviewed on 9/24/2023

Alexis is rigorous and methodical. For your project, he will understand the needs of your consumers/clients. He knows how to design a strategy and deploy the tools adapted to the target audience, in order to make your offer increasingly visible and understandable (in our case: setting up a transactional website / managing "Google Adwords" and "web analytics" to make our product visible and accessible for purchase with the implementation of tracking tools). Beyond being very good at managing a project with all the different components of a company, Alexis shows a lot of curiosity and creativity as well as great determination in the projects he undertakes! I highly recommend working with Alexis!