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Alex D.AD

Alex D.

Web Design & Development

€592/day
The Hague, NL
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Alex

Professional Profile

Full stack (product) designer with over 15 years of experience in the complete process of website design (UX/UI), web design, and creative internet development.
I focus on understanding client needs and providing suitable solutions. Due to my broad experience and ability to switch quickly, I respond efficiently to wishes and changes.

End-to-End Design & Development

From initial research to full implementation, including:
• UX research and analysis of project requirements
• Development of user experience: flows, use cases, wireframes, and prototypes
• Creation of attractive and user-friendly website design (UI design) with interactive prototypes
• Implementation in responsive website (HTML, CSS, JavaScript)
• If necessary: Search Engine Optimization (SEO), CMS solutions, frameworks, and full project development
• Integration of WCAG / EAA accessibility standards (included by default)

Service Update 2025: Accessibility & Sustainability

In 2025, I am expanding my services with a strong focus on accessible and sustainable web design (UX/UI design) and development projects. Accessibility will now be integrated by default in accordance with WCAG and EAA, making websites accessible to everyone and no longer offered as an additional service.

Three foundations of responsible web development:
01.→ Accessible: WCAG/EAA compliant websites that avoid legal risks and are accessible to everyone.
02. → Sustainable: Fast loading, scalable, and ecologically responsible, with a minimal digital footprint.
03. → Pragmatic: Focus on goals and results to optimize time and budget.
  • Dutch

    Native or bilingual

  • English

    Fluent

Can work on-site
The Hague (up to 50km), Amsterdam (up to 50km), Utrecht (up to 50km), Rotterdam (up to 50km)

Experience

  • interim consultant
    Full stack web design and development service, Concept development
    DIGITAL AND IT
    January 2022 - December 2025 (3 years and 11 months)
    The Hague, Netherlands
    · Full web design / development service for various SME companies
    · Design and development of White Label product and services
    · Improvement of agnostic Design System
    · Standardizing 'EAA' European Accessibility Guidelines within my website design and development services.
    Webdesign Accessibility EAA WCAG Website development
  • interim consultant AXD
    Full stack web design and development service, Concept development
    DIGITAL AND IT
    January 2019 - December 2021 (3 years)
    Den Haag, Netherlands
    · Full web design / development service for various SME companies
    · Developing agnostic Design System, tools, and methodology.
    · Design and development of a hybrid Utility-first UI framework.
    Proof of Concept Design Systems User Experience Design SME Wireframes
  • Waternet Amsterdam
    Product Design Engineer
    PUBLIC SECTOR
    February 2018 - September 2018 (8 months)
    Amsterdam, Netherlands
    Through my improvements to the existing Waternet online platform, Amsterdam residents could once again use the Waternet website without problems and intuitively for all sorts of civil works, such as accessing water consumption data and making payments for millions of Amsterdam residents and pleasure craft in the canals.

    Furthermore, for example, as UX/UI optimization, I assisted with the demographic sector of Waternet users - the elderly, by displaying clear information on the screen; WHAT is the information and HOW to proceed with the process.

    Tasks included collecting and reviewing documents and project proposals, creating sketches and flows, and adapting the application. The application was also restructured, and modular UI components were developed. Additionally, I collaborated with the team to improve the user experience and tested the application on various browsers and devices for proper functioning and optimization.
    Website development Modular Architecture UX Engineering User Experience Design

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Skill set

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