Freelancer profile translated to English.
Back to original languageAbout Alexandre
Product designer with over 4 years of experience, I stand out for my ability to build, test, and optimize high-conversion booking journeys.
Accustomed to working 100% in English on international projects, I collaborate with product teams to accelerate experimentation and continuous improvement.
đź’ˇWhat I offer:
- Creation and optimization of complex journeys (booking, e-commerce, travel)
- Implementation and management of rapid experiments: AB testing, interactive prototypes (Figma), iterative adjustments based on usage data
- Monitoring and analysis of indicators (KPIs) to measure the real impact of design changes
- Smooth collaboration with tech, product, and marketing teams, French/English deliverables
🚀My added value:
- Pragmatic approach focused on business results and user performance
- Excellent adaptability (large groups or scale-ups, remote or on-site missions)
- Advanced expertise in booking workflows: focus on continuous optimization, conversion, customer satisfaction
I emphasize agile experimentation and rapid implementation of design ideas, directly linked to business needs and continuous product improvement.
Let's discuss your goals and challenges: I will support you on projects where you need to test quickly, measure impact, and grow the quality of experience!
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Lille (up to 10km)
Experience
- AirFrance-KLMProduct DesignerAVIATION AND AEROSPACEOctober 2022 - Today (3 years and 8 months)Paris, FranceMy role at AirFranceKLM involves the following tasks:• Creation of experiences for the booking flow, integrating business, technical, and regulatory constraints.• Continuous improvement based on iteration: prototyping (Figma), AB tests, MVT, adjustments, and optimization based on user, business, and KPI feedback.• Facilitation of collaborative workshops: Design Sprint, creative sessions, or prioritization workshops around conversion challenges.• Collaboration within product, tech, and marketing teams to ensure consistency, transactional performance, and innovation of the booking flow.• Systematic communication and documentation in English, in a truly international environment.
- Labelium / Ando FactoryProduct DesignerE-COMMERCEJune 2022 - August 2022 (2 months)Paris, FranceReporting to the e-commerce performance & Experience Design Ando Factory department of Labelium. I worked on about ten projects. Depending on the context and the specific needs of each product, I was involved in the exploration, creation, testing, or iteration phases on mobile applications, websites, or B2B tools for major groups such as Dassault, MSC Cruises, Stych, and Eductive.Deliverables: mockups, prototypes, audits, consulting, writing, and test conduction.
Reviews
Emilie
Collective, l'agence
Reviewed on 11/25/2022
Alexandre was proactive, responsive, and professional. Very good mastery of Webflow, thank you for this collaboration, highly recommended :)
M
Marie
Marie Food Tips
Reviewed on 4/22/2022
I recommend Alexandre 100%: he is fast, efficient, adorable, and perfectly completed the mission without any issues. Thank you very much to him!
I would gladly work with him again :)
Recommendations
Be the first to recommend Alexandre
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Bachelor in Webmarketing & UXHetic2023Le Bachelor Webmarketing & UX forme à la création et au déploiement de dispositifs digitaux, capables de de répondre à un besoin de visibilité, de promotion ou de développement de l’activité d’un client : 🔹 UX et UI - Figma - Design thinking - Ergonomie - Wireframes - Maquettes - Design system 🔹CRO - Analyse Heuristique - Analyse Technique - Définition des KPI's - Tunnel de conversion 🔹 SEO - Audit Technique - Audit Sémantique - Audit Netlinking - Semrush - Search Console - LightHouse 🔹 No-code/CMS - Wordpress - Bravo Studio - Webflow 🔹 SEA - Création de campagnes - Groupes d'annonces - Google ADS
- DUT in Networks & TelecommunicationsUniversity of Burgundy2021
Certifications
- Digital Analytics AT InternetAT Internet2022
- Advanced Google AnalyticsGoogle Analytics2022