Freelancer profile translated to English.

Description

I support DACH brands in achieving measurable business results through targeted marketing solutions on TikTok and Meta.

What sets me apart: Deep platform knowledge directly from the source (ex-Meta)

I combine 17 years of experience in the tech and advertising industry with insider expertise. I know not only how to run ads, but how to strategically leverage Meta and TikTok algorithms to generate real growth.

My focus areas:

- Performance Marketing on Meta and TikTok

- Strategic consulting for Social Commerce

- Development of measurable full-funnel strategies

I believe in the power of digital connection and that modern marketing should function as a natural part of the user experience.

I work as an agile partner for companies that want to not only be present but dominate in the digital DACH space. Feel free to check out my portfolio, I look forward to project inquiries!

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent
Polish
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Digital ByNature
Founder
DIGITAL AND IT
November 2024 - Today (1 year and 7 months)
Berlin, Germany
Delivering Measurable Business Results. With Meta & TikTok Marketing Solutions. #MetaAds #TikTokAds
TikTok Ads Content Marketing Meta Ads Instagram Marketing Video Production
Aleksandra Szkopek Digital Marketing Solutions
Social Media Advertising Solutions Consultant
DIGITAL AND IT
September 2016 - December 2025 (9 years and 3 months)
Berlin, Germany
Digital Marketing & Social Media Advertising Solutions Expert consulting
companies and agencies on effective Digital Marketing & especially Social
Media Marketing Solutions for their brands and businesses. Services I offer include:
Social Media Strategy for your business
Brand Building and Direct Response Solutions on FB, IG, Messenger,
WhatsApp
Targeting, Target Group Building and Media Planning
Trainings on Meta Family of Apps Marketing Solutions (Facebook, Messenger,
Instagram & WhatsApp)
Organic & Paid Marketing Solutions Workshops
Campaign Creation and - Management Workshops
Operational Campaign Management
FB Pixel & Pixel Event and Tracking Setup
Attribution Modelling
Content Creative Strategy
Data Driven Optimisation & Success Measurement
FB Brand Lift & Conversion Lift Studies, GfK Measurement
Creative Testing and Optimisation
Influencer Marketing User Generated Content
Instagram Marketing WhatsApp Marketing Meta Business Manager Meta Ads Content Marketing
HUGO BOSS
Social Media Advertising Solutions Consultant
E-COMMERCE
January 2022 - June 2022 (5 months)
Zug, Switzerland
Designing Hugo Boss Brand Refresh SW '22 for 30 international markets #BeYourOwnBoss on Meta, TikTok & YouTube
Instagram Marketing Content Marketing Meta Ads Meta Business Manager TikTok Ads