Freelancer profile translated to English.

Description

Marketing Strategy Consultant

I intervene when acquisition slows down, campaigns stop converting, or your sales funnel isn't generating enough leads.

In most cases, the problem isn't traffic.

It lies in positioning, the offer, or the message.

I help companies clarify their positioning, structure their acquisition strategy, and improve their conversion to generate more qualified clients.

My role:

identify what's truly blocking progress, then re-establish a coherent system based on positioning, sales funnel, and copywriting.

What I fix for my clients:

👉 An offer that doesn't convert

👉 An ineffective sales funnel

👉 A lack of qualified leads

👉 An unstable acquisition strategy

👉 A message that attracts but doesn't sell

How I work:

Quick diagnosis → analysis of positioning, sales funnel, and acquisition levers.

Then, we simplify, optimize conversion, and rebuild around what truly generates leads.

Recent example:

+270% growth in 30 days after repositioning and sales funnel optimization.

I prioritize high-stakes, rapid-impact missions.

Frequent missions:

Marketing audit, sales funnel optimization, acquisition strategy, conversion improvement.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Vietnamese
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km), Lyon (up to 50km), Montpellier (up to 50km), Marseille (up to 50km), Nantes (up to 50km)

Fodmapers
Offer & Sales Funnel Redesign – x3 price and sales from the first email
HEALTH AND WELLNESS
November 2025 - February 2026 (3 months)
Paris, France
Offer & Sales Funnel Redesign – x3 price and sales from the first email
This mission had a simple objective:
stop selling "randomly" and build a system that generates sales predictably.

The existing offer was sold for €49, with about one sale every 2 days.
The problem wasn't the product, but the overall structure: unclear positioning, incomplete funnel, and lack of conversion logic.

Intervention carried out:
• Positioning redesign to clarify the promise and create immediate impact
• Complete restructuring of the sales funnel (lead magnet, email sequence, sales page, checkout)
• Strategic repricing of the offer (€49 → €149)
• Email sequence optimization to build value and trigger purchases quickly
• Redesign of key pages to improve understanding and conversion

Results:
• Product repositioned at €149
• Sales generated from the first email
• +270% growth in 30 days
• Transition from an unstable system to a structured and scalable funnel
Sales Funnel Copywriting Positioning Strategy Offer Strategy Conversion Rate Optimization
Dacodoc Services
Business & Acquisition Redesign – Complete Structuring and +200% Revenue in 12 Months
LEGAL
January 2025 - December 2025 (11 months)
Paris, France
Business & Acquisition Redesign – Complete Structuring and +200% Revenue in 12 Months
The objective of this mission was to transition from a craft-based activity to a structured system capable of generating clients continuously.

The initial problem:
a poorly readable offer, unclear positioning, an unoptimized website, and no real acquisition strategy.

Intervention carried out:
• Target persona definition to clarify messaging and business priorities
• Positioning redesign to make the offer understandable and differentiating
• Complete website redesign (structure, sales pages, and capture pages)
• SEO optimization to generate qualified traffic
• Implementation of an automated customer workflow (appointment booking + online payment)
• Structuring of a social media strategy (SEO + TikTok) to develop sustainable organic visibility

Results:
• +200% revenue in 12 months
• More regular and predictable client acquisition
• Simplified and automated customer journey
• Better conversion thanks to a clearer offer
Positioning Strategy SEO Sales Funnel Traffic Acquisition Persona
Bigwaveformation
Positioning and Acquisition Strategy
DIGITAL AND IT
August 2024 - September 2024 (1 month)
Paris, France
Tasks performed for the Big Wave method
Implementation of a complete positioning and acquisition strategy to create a differentiating offer and attract qualified clients.

1. Development of the positioning strategy
- Market and competitor analysis to identify a unique positioning.
- Definition of the value proposition to differentiate and stand out from the competition.
- Structuring of a premium offer with elements of scarcity and urgency to maximize attractiveness.

2. Creation of an optimized sales funnel
- Development of a relevant lead magnet to capture qualified prospects.
- Implementation of an optimized capture page to maximize conversion rates.
- Design and copywriting of an automated email sequence to educate, engage, and convert leads into customers.

3. Implementation of a content creation system
- Definition of an editorial line aligned with the positioning strategy.
- Development of a structured publication calendar to maximize visibility.
- Writing and optimization of engaging content to promote the premium offer (articles, LinkedIn posts, emails, videos).
- Use of storytelling and social proof to enhance content impact and convert more effectively.
Positioning Strategy Growth Strategy Digital Marketing Strategy Acquisition Strategy Content Creation