Freelancer profile translated to English.

Description

I am Agustín Herradon, a real estate professional with over 15 years of cross-functional experience in all areas of the sector, combining asset management, investment, debt (NPL), property repositioning, construction, and conflict resolution. At 34, I have led from sales points at Tecnocasa to the purchase, renovation, and sale of residential assets, as well as the strategic management of portfolios for private investors.

My approach integrates operational and strategic vision: I optimize asset profitability (yield), coordinate construction work and suppliers, and advise owners and investors on all key decisions. Specialist in conflict resolution with tenants, contractual analysis, and executive documentation oriented towards negotiation.

Proven experience in real estate debt, including the purchase, execution, and sale of portfolios, which allows me to provide comprehensive judgment at each stage of the real estate cycle. My goal is to support my clients in maximizing value, minimizing risks, and achieving efficient and sustainable results.

Industry field of expertise

Languages

Spanish
Native or bilingual

Workplace preferences

Can work on-site

Madrid (up to 50km)

Atlaninvest Gestión Inmobiliaria
Real Estate Asset Manager / Consultant / Asset Manager
REAL ESTATE
August 2024 - Today (1 year and 10 months)
Madrid, Spain
Comprehensive management of a portfolio of residential, retail, office, and land assets, combining operational and strategic vision for profitability (yield) optimization.

Participation in the definition and monitoring of construction and asset repositioning actions, coordinating with suppliers and aligning investments with return objectives.

Direct communication with tenants and management of complex situations (non-payments, contractual issues, unauthorized actions), prioritizing out-of-court solutions.

Facility management functions, ensuring the proper maintenance of assets and efficient supplier coordination.

Drafting of formal communications and executive documentation oriented towards negotiation and protection of the owner's interests.
Strategic Negotiation Contract Management Yield Management Conflict Resolution Paralegal
Gesfico
Real Estate Consultant / Debt and Asset Management
REAL ESTATE
October 2020 - April 2024 (3 years and 6 months)
Madrid, Spain
Management of real estate assets and debt portfolios (NPL), participating in acquisition, analysis, and guarantee enforcement processes.

Experience in debt purchase and sale, as well as in the structuring and commercialization of residential and tertiary asset portfolios.

Participation in asset repositioning processes: coordination of renovations, product optimization, and subsequent divestment.

Comprehensive vision of the real estate cycle, from opportunity identification to asset exit.
Debt Management Writing and preparation of documents, reports, and analyses Project Management Real Estate Consulting Construction Supervision
Tecnocasa
Sales Point Manager
REAL ESTATE
October 2016 - March 2018 (1 year and 5 months)
Madrid, Spain
Comprehensive management of a real estate sales point, including property acquisition, intermediation in purchase and sale operations, and sales team management.

Development of negotiation skills, deal closing, and direct client interaction in high-demand environments.
Client Relations Team Leadership Goal Orientation Negotiation Real Estate Advisory