Freelancer profile translated to English.
Back to original languageAbout Achraf
Customer Journey Optimization and Market Research: A Complete Strategy to Boost Your Business
OUR MISSION
In a competitive world, optimizing the customer journey and understanding the market are essential. We help you transform every interaction into a conversion opportunity, while providing strategic insights.
Improvement of Customer Experience
We analyze each point of contact to reduce friction and improve the customer journey. Simultaneously, we study market trends and behaviors to give you a complete view of your environment.
Personalization and Positioning
We adapt your communication strategies to offer a personalized experience and define the optimal positioning of your products according to insights from online conversations.
Increase Conversions and Opportunities
Our targeted optimization techniques maximize conversion rates and identify growth opportunities by monitoring online discussions and market data.
Loyalty and Trend Analysis
We transform your customers into loyal ambassadors and anticipate market developments through advanced analysis.
OUR SUPPORT
Audit and Analysis
We conduct a detailed analysis of your customer journey and market data to identify areas for improvement.
Consultation and Implementation
We develop tailor-made strategies and integrate adapted technological solutions, while monitoring your brand on social networks.
Reports and Training
We provide regular reports with strategic recommendations and offer training sessions to ensure the adoption of new practices.
Contact us to discover how we can transform your business!
English
Fluent
Arabic
Native or bilingual
French
Native or bilingual
Can work on-site
Paris (up to 10km)
Experience
- E-gloriaDigital Business ConsultantE-COMMERCEJanuary 2018 - Today (8 years and 5 months)Paris, FranceProfessional SummaryAs a consultant, I have led various projects, from analyzing the customer journey to implementing strategies based on market trends. I am able to unite multidisciplinary teams around common objectives and maintain effective communication with stakeholders.Key SkillsProject Management: Coordination of complex projects and reporting.Customer Experience Optimization: Analysis of contact points.Market Analysis: Identification of trends and customer behaviors.Risk Management and Compliance: Alignment with regulatory standards.Methodologies: Experience with Agile, Scrum, V-cycle.Continuous Improvement: Process optimization to maximize conversions.Professional ExperiencesSCOR (2023): Integration of KYC solutions, testing strategies, improvement of user experience.SCOR Levallois-Perret (2020-2023): Cloud migration projects, customer journey optimization.Kalhyge France (2018-2019): Data migration, analysis of customer needs.GFI Informatique (2018): Optimization of ITSM workflows.EXPERIS IT (2017): Social Listening, crisis management.INTEVA PRODUCTS (2015-2016): Marketing strategies, analysis of commercial data.
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Education
- Master 1 Management of Health, Cosmetics and Agri-food Companies.IAE Orléans2014
- Master 2 Engineering and Management of Organizations: Sp. Strategy, Business Intelligence and ICTIAE2015
Certifications
- Training Analysis of the international systemCNAM
- Internet of Things IoT TrainingTelecom Evolution Paris2019