About Pablo
French
Native or bilingual
English
Fluent
Spanish
Basic
Experience
- Custom-LeadsGrowth MarketerJanuary 2026 - Today (5 months)Lyon, France• - Design and deployment of prospecting strategies adapted to each client's growth objectives.• - Creation and enrichment of qualified databases to support sales actions.• - Implementation of multichannel outbound campaigns (LinkedIn, email, phone) and performance optimization.• - Deployment of CRM automations and workflows to structure commercial and marketing processes.• - Creation of high-value content (SEO, LinkedIn, white papers, newsletters) to support acquisition and visibility.• - Support for executives and sales teams in structuring their lead generation.
- VizcabInternational Growth MarketerCIVIL ENGINEERINGFebruary 2025 - April 2026 (1 year and 2 months)Lyon, France• - Identification, scraping, and enrichment of over 5,000 qualified prospects in international markets (United Kingdom, Germany, Switzerland, Belgium, and Nordic countries).• - Design and deployment of targeted multichannel outbound campaigns, adapted to different segments and markets.• - Creation of over 25 prospecting campaigns, generating a qualified pipeline and high-value business opportunities.• - Implementation of nurturing, follow-up, and opportunity management automations to optimize the prospect journey.Key Results:• - Over 300 qualified appointments generated through 25+ targeted prospecting campaigns.• - Built a database of 5,000+ qualified contacts across several European markets.• - 300% growth in newsletter subscriber base.• - Maintained an average open rate of 45% on email campaigns.
- VizcabSEO Content RedactorCIVIL ENGINEERINGDecember 2023 - November 2024 (11 months)Lyon, France• - Deployment of the multichannel editorial strategy to increase visibility, engagement, and lead generation.• - Creation, writing, and optimization of high-value content: newsletters, LinkedIn posts, webinars, white papers, and web content.• - Management of the international website creation and continuous optimization of the French site (SEO, CRO, user experience, and page performance).• - Analysis of marketing performance and optimization of messages, audiences, and acquisition channels.• - Writing of scientific and technical SEO-optimized articles on complex topics.
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Education
- Master 2 Digital Strategy, CommunicationINSEEC MSc2024Master 2 Stratégie Digitale, Communication
- Bachelor SportISEFAC2022Bachelor Sport