Juliana De La Bretèche

Consultante Marketing Communication Senior

Paris, France

  • 48.8546
  • 2.34771
  • Indicative rate €600 / day
  • Experience 7+ years
Propose a project

Availability not confirmed

Preferences

Work location
Can do the missions partially at the client office
Mission location
Paris and 10km around
Business sector
  • Aviation & Aerospace
  • Digital Agency and IT company
  • Arts & Crafts
  • Civic & Social Organization
  • Automobile
+30 autres

Verifications

Skills (48)

Juliana in a few words

Vous êtes à la recherche d'expertise en stratégie marketing?

Passionnée par le marketing, j’ai occupé au fil de mes 12 années d’expérience, des postes de chef de produit, chef de projet, directrice marketing dans de différentes industries en France, Chine et aux Etats-Unis. Tous mes travaux peuvent être réalisés en français ou/et anglais.

Mon objectif est d’accompagner et soutenir mes clients pour:
- augmenter leur chiffre d’affaire et leurs revenus
- renforcer leur marque
- gagner en notoriété

Expérience:
Secteurs: Mode, Cosmétiques, Luxe, Food & Beverages, ONG, Aéronautique.
Marchés internationaux : Asie, Europe, Amérique du Nord.

✅ Mes compétences clefs
• Marketing en B2B et B2C (digital & off line)
• Business development
• Product Marketing (lancement de produits, insights, benefits, Go-to-market...)
• Création de contenus Web & Print (blogs, wordpress, infographie, livre blanc...)
• Marque, Positionnement et Valeur de Proposition
• Relation Presse et Communication
• Evenementiel

N'attendez plus, prenez contact avec moi et discutons de vos besoins!

Experience

September 2017 - July 2018 | Dallas/Fort Worth Area

Luxury Goods

PaperCity Magazine

Senior Marketing Manager

Positioned as lead Marketing Manager for PaperCity magazines. Closely working with Editor-in-Chief and Publisher to increase brand awareness, distribution and markets.
• Develop and implement a marketing strategy to drive both traffic and profitable sales growth.
• Partner acquisition: prospection, qualification and contract negotiation
• Partner success: visit as necessary, attend events and exhibitions
• Management relationships with charities, partners and clients
• Organization and activation of events (Harry Winston, Dallas Design Week, Neiman Marcus...)
• Lead the day-to-day distribution operations for events
April 2012 - January 2015 | Monaco

Sports

Peace and Sport

Senior Marketing Manager

Served as lead Marketing Manager for this NGO under the High-Patronage of H.S.H. the Prince of Monaco. Working closely with Institutions like the United Nations and the International Olympic Committee.
• Development and implementation of marketing strategies
• Creation of content for online and offline communication
• Prepare and validate speeches for Head of States and executives
• Management of fundraising campaigns (+10M$)
• Track, manage, report and maximize the marketing budget
• Organization of a Forum + special events with IOC, UN, Unicef…
• Building partnerships with brands: Adidas, Nike, Coca-Cola…
• Execution PR/Communications strategies for all corporate initiatives
March 2010 - August 2011 | Dallas/Fort Worth Area

Aviation & Aerospace

Turbomeca USA

Marketing Analyst - Business Intelligence

Position aimed to support the Marketing and Strategy team by providing best-in-class data driven business decision, through quality analysis, offering best market solutions and superior customer experience. Company turnover: 15,8 billion euros
• Development and conduct data analysis – SQL knowledge
• Quantitative analysis of competitive intelligence
• Market segmentation and positioning
• Provides updates and reports on key projects
April 2006 - June 2009 | Paris Area, France

Cosmetics & Fashion

L'Oréal- L'Oréal Groupe

Marketing Coordinator

In charge of coordinating and adapting marketing strategy of hundreds of products in France, UK, Germany, Spain and Austria Company turnover: 25,8 billion euros
• Identify areas of strategy improvement and assist to propose additional solutions designed to each market to increase value and improve performance.
• Competitive analysis and mapping
• Project management: +30 products launches/year over Europe with marketing development team based in the U.S.
January 2004 - June 2004 | Région de Paris, France

Public sector

Assemblée nationale

Communication Coordinator

Promoting the concept of “Business Intelligence” to the equivalent of IVY schools of France. Building stronger minds for future leaders.
• Coordinate and organize the “France, Europe, Puissance” Forum with Deputy Bernard Carayon
• Promote M. Nicolas Sarkozy’s vision of “Business Intelligence” among the young talents before his Presidential Campaign

Education

  • Institut Supérieur Européen de Gestion

    Master's degree

    2007

Languages

  • Français

    Native or bilingual

  • Anglais

    Native or bilingual

  • Espagnol

    Limited working proficiency

  • Chinois

    Limited working proficiency

  • Thaï

    Limited working proficiency

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